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Stay up-to-date with the latest insights on the forefront of healthcare technology, diagnostics, and industry innovation.

Why Pharma Should Buy, Not Build, a Direct-to-Patient Solution

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Complete Blood Count Test with At-Home Sample Collection is Available for Direct-to-Patient Biopharma Programs through ixlayer’s ixEngage

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Filling the Gap: The Looming Physician Shortage

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Blog

Recent posts

Why Pharma Should Buy, Not Build, a Direct-to-Patient Solution

We surveyed a group of pharmaceutical marketing executives, and over 50% are exploring or preparing...

3 Takeaways from Our Discussion with Jessica Greig at Digital Pharma East 2024

3 minute read At this year’s Digital Pharma East, we had the pleasure of sitting down for a...

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The Patient Journey is Now Digital

Direct-to-patient platforms, including telehealth, digital HCP connection, and multimodal...

At-Home Lab Testing: Understanding a Physician’s POV

A new ixlayer survey shows a growing consensus on the transformative potential of at-home...

Embracing the Revolution: Insights from the ixlayer Webinar, Part 2

Key Takeaways from How Pharma Can Leverage At-Home Testing to Maximize Brand and Commercial Success...

Embracing the Revolution: Insights from the ixlayer Webinar, Part 1

Key Takeaways from How Pharma Can Leverage At-Home Testing to Maximize Brand and Commercial Success...

ixlayer: Flexible by Design

A Conversation with ixlayer’s Chief Product Officer, David Yu David Yu has over 25 years of...

Techno-Empathy and the Marketing Mix

5 Key Takeaways from MM&M Transform 2024 Modern technological healthcare solutions can...

Integrating at-home diagnostic testing into the home healthcare revolution

Home-based care is one of the hottest trends in the healthcare industry as consumers seek...

Helping hearts with at-home testing: How pharma can engage patients in cardiovascular care

February is American Heart Month: a time to zero in on cardiovascular health and encourage people...

What’s next for at-home diagnostic testing: 4 trends to watch in 2024

Healthcare is becoming more personalized than ever before. A more informed and engaged population...

Empowering Health: The Vital Role of Health Plans and Retailers in Regular HbA1c Screening

$1 out of every $4 in US healthcare costs is spent on caring for people with diabetes1. In the...

National HIV Testing Day: Empowering Health Outcomes Through Discreet Self-Collection Kits

June 27th marks an important day in our calendar – National HIV Testing Day. This annual...

A Conversation with ixlayer’s CTO, Vahid Kowsari: Celebrating our HITRUST Risk-based, 2-year Certification

We're delighted to share some exciting news with you! The ixlayer platform residing at Amazon Web...

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In the news

Recent articles

Complete Blood Count Test with At-Home Sample Collection is Available for Direct-to-Patient Biopharma Programs through ixlayer’s ixEngage

ixEngage removes barriers to care by accelerating pre-treatment and routine CBC tests used for...

ixlayer Launches ‘ixEngage’ a Direct-to-Patient Platform for Biopharma

‘ixEngage’ simplifies and accelerates the connection to care SAN FRANCISCO – September 11,...

Previous articles

Doctors support growth of at-home testing, survey finds, opening new avenues for biopharma patient outreach

This article was originally published by Fierce Pharma. Physicians don’t mind patients...

HCPs show cautious support for at-home diagnostic testing

This article was originally published in Medical Marketing and Media (MM+M). Overall, the vast...

New ixlayer Physician Survey Reveals Overwhelming Support for At-Home Diagnostic Testing

83% of U.S. physicians across specialties believe at-home diagnostic tests help move patients...

3 reasons biopharma is jumping on the at-home testing trend

This article was originally published in Medical Marketing and Media (MM+M). The concept of...

Flattening the Curve of Care with At-Home Diagnostics

This article was originally published in Patient Safety & Quality Healthcare (PSQH). While...

ixlayer Becomes Member of American Heart Association Center for Health Technology & Innovation Consortium

This article was originally published in Pharmaceutical Commerce. ixlayer, a B2B patient...

ixlayer Joins the Innovators’ Network at the American Heart Association Center for Health Technology & Innovation

American Heart Association consortium advances the development of novel solutions across the health...

ixlayer Expands Clinical Advisory Board with the Appointment of Walgreens Chief Medical Officer Kevin Ban 

Prominent physician executive brings over 25 years of clinical experience to advance ixlayer’s...

ixlayer Enhances At-Home Diagnostic Health Testing Platform with Cutting-Edge AI & Data Visualization

Innovative solution empowers healthcare organizations to harness real-time data for actionable...

ixlayer Joins the Inc. 5000 List of Fastest Growing Companies in America

ixlayer, the leading provider of cloud-based platforms empowering diagnostic testing for greater...

ixlayer Partners with Porter to Close Care Gaps and Improve Patient Outcomes

Partnership increases touchpoints throughout transitions of care by enabling convenient at-home...

ixlayer Empowers BrightInsight, Curavit and Medable With Convenient Patient Health Testing Services

Collaborations Aim to Drive Patient Engagement and Adherence to Improve Health Outcomes ixlayer,...

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Content library

Filling the Gap: The Looming Physician Shortage

Video: Fierce Pharma interview with Matthew Walsh, GM of Biopharma, ixlayer

Infographic: Physicians Are Embracing At-Home Diagnostic Testing

Early Identification Saves Lives. For Us, That Means Lab Testing

From Prediabetes to Type 2 Diabetes: Understanding the Progression and Helping Members Take Control of Their Health

Taking Retail to the Next Level: Enhancing Customer Relationships With At-Home Testing

White Paper – Diabetes in the U.S.: How a preventive mindset can change lives and lower cost of care

Webinar – The Rise of Retail Healthcare: Unlocking better care, expanded access, and improved community outcomes

Laboratory Informatics – the Devil is in the Details

What is a Polygenic Risk Score, and Why Do I Care?

Turning every home into a personal lab: for patient comfort and convenience

The case for providing rapid access to genetic counseling

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