Fierce Pharma publisher Rebecca Willumson caught up with ixlayer’s General Manager of Biopharma, Matthew Walsh, at Digital Pharma East 2025 for a quick interview about the current and future state of pharma marketing.

More Posts

ixlayer Launches Informed Pain Care, Expanding Access to Digital Acute Pain Evaluation Nationwide   Patients Can Now Connect with Licensed

ixlayer Appoints Helmut Osorio as General Manager to Accelerate Direct-to-Patient Growth for Biopharma Former Regeneron, Pfizer and Purdue Pharma commercial

The Fragmented Middle: Why Patient Momentum Breaks After Intake The front door of a patient program can look polished—clean onboarding,